Podcasts as Portals: Platform, Publicity, and Passive Learning

Platform, platform, platform. Writers hear this all the time, but gone are the days where a writing-related blog alone is enough to stand out from the crowd.

In this session, attendees will learn about the opportunities podcasts present as portals into expanding their platform and publicizing their work. We’ll also explore how listening to podcasts can be a great way to bring mini-writing-conferences into a writer’s daily life!

Writers interested in starting a podcast of their own, using them for promotion, or who are looking for a new avenue to continue their writing-related learning throughout the year are sure to leave this session with new strategies for all of this and more! This session addresses:

  • What’s a podcast? Why are they so great?
  • Why is it important to consider incorporating them into one’s platform?
  • How can a writer start a podcast of their own?
    • Description, exploration, and comparison of various hosting platforms
    • Equipment needed to get started
  • How can writers use podcasts to promote their work, their upcoming releases, and their author brand?
  • How can and why should writers use podcasts to further their writerly learning?
  • Recommendations for writing-related podcasts

How to Publish Publishing, Marketing, and Promotion
Location: Date: April 4, 2019 Time: 11:30 am - 12:45 pm rr campbell headshot r.r. campbell